Apple TV—Digital Media
That’s Ready When You Are
Author: Ryan
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10 Apr 07
Changing the Face of TV
The new Apple TV may revolutionize what we watch on television and when.
For about $300, Apple TV wirelessly syncs your iTunes library from any computer in the house and broadcasts the content through your television or home theater system.
For people with an iTunes library filled with music, podcasts, video podcasts (vodcasts), television shows, movies and photos, this means you can enjoy all your digital media in HDTV widescreen from the comfort of your living room.
Burgeoning Content
Many podcasts, vodcasts and major network television shows are available for free download, and some major studio releases can now be purchased through iTunes Music Store. Look for more big budget as well as independent movies and television shows to become available in the future.
And best of all, Apple TV allows you to watch a veritable smorgasbord of media whenever you want to watch it.
For now, it won’t replace your DVR or cable box, but as more content becomes available, it may develop into a must-have component for your home theater system.
See Apple TV specs for more information.
April 10th, 2007 at 8:00 pm
Do you think they’ll give us a deal if we get an iphone and Apple TV together?
April 10th, 2007 at 8:39 pm
Who can say?
Even some semblance of an iPhone “good, better, best” pricing scheme—akin to the iPod—would be well received by this consumer. The current iPhone price point representing the high end, of course.
A sort of Goldilocks principle, i.e., something to rationalize against, “Well, the good one has too few features and the best one has too many—but this one seems just about right…”
April 12th, 2007 at 10:59 am
Although you make a valid point, I have to disagree. To institute “good, better, best” pricing at launch would create unhealthy competition between Apple products designed to do one thing, easily stream iTunes media to your HDTV.
Case in point, in December, Sony released its much-anticipated PS3 in two different models, a 20 gig version for $499 and a 60 gig for $599. Sales of the 60 gig have outsold the 20 gig 10 to 1. Best Buy discontinued sales of the 20 gig version in March and it was reported yesterday on engadget.com that Sony has now “officially dropped the axe ” on production of the 20 gig version.
Consumers sent the message loud and clear that the decision to spend an extra $100 dollars to get 3 times the HDD drive space is a no brainer.
Although the PS3 and the Apple TV aren’t necessarily designed to do the same thing, they are marketed to the same audience. I think Apple made the right decision not to oversaturate the market with multiple versions of the Apple TV.