Google Maps Street Level:
Time to Get Real
New Street Level Google Maps allow visitors to experience select major metropolitan U.S. cities in 360-degree zoomable views.
Street Level Controversy
The maps are created from images captured by vehicle-mounted cameras. As vehicles criss-cross city streets, cameras document specific moments in time, also capturing passing people and events.
Some of those images are already spawning cries of invasion of privacy (including a particularly privacy-sensitive feline).
FedEx at 418 California Avenue
Google’s new maps may provide corporations with some creative product placement alternatives.
Consider this inadvertent FedEx brand placement in the street view of California’s Treasure Island. With a simple API in place, Google could swap in such brand snapshots with ease.
Following Directions
Google’s significant investment could also be integrated into satellite navigation systems—allowing the directionally challenged to visualize their way to a destination.
Where are You Going?
Today’s online marketing spaces provide an abundance of branding and promotional opportunities for savvy marketers. Web channel utilization is becoming integral for every business.
Will you be ready to seize the opportunity when Google’s cameras drive by and record your front door for all the world to see?
June 19th, 2007 at 10:44 pm
A great selection of funny Street View links:
http://www.mapmole.com