'Fresh Thought' Archives

The Superest: Social Media
Meets Old School Creative

Superest

“Who is the superest hero of them all?”
-The Superest website

Vanquishing Super Heroes One Illustration at a Time

In an ongoing battle of one-upmanship, each post on The Superest website features a one-panel illustration of a super hero.

The hook? Two illustrators take turns, and the power of each new super hero must cancel the power of the previous character. The Superest is based on an offline game created by Andy Havens called, “My Team, Your Team.”

Wholly Exclusivity Batman!

In spite of a growing fan base, The Superest is for the most part just animator/designer Matthew Sutter and illustrator/designer Kevin Cornell. It represents a highly creative use of online social conventions, allowing many to share and comment on an experience typically enjoyed by individuals in solitude.

With Great Power Comes Great Responsibility

Unlike Coudal Partner’s popular Layer Tennis, Sutter and Cornell seem content to war on for the pure fun and camaraderie of the experience.

“We built The Superest because we just wanted a place to play this game against each other. People seem to enjoy watching, and we’re thankful for that; but turning this site into a user-content focused site pretty much sucks the joy out of it for us, because we go from being two artists having fun, to being site administrators and moderators.”

-Kevin Cornell

Luckily, The Superest creators set out to have some fun and we’re all invited.

Stay Tuned

Tomorrow Kevin Cornell answers 9-1/2 questions about The Superest site and his life as a creative illustrator.

Share/Save/Bookmark

Fresh Look for McDonald’s

McDonalds green billboard

It’s alive—Chicago-area McDonald’s billboard aimed at a healthier lifestyle.

Leo Burnett’s creative team worked closely with a horticulturalist to create a billboard that could start with 1½-inch sprouts and grow into lush leaves.”—Chicago Business

Grow Green

Looking to promote their health-conscious menu, McDonald’s posted this billboard in Chicago’s Wrigleyville district—bringing to life terms like ‘environmental graphics,’ ‘the medium is the message’ and ‘green is the new black.’

Or Go Home

Although, at street level, McDonald’s remains unwilling to tamper with their Happy Meal marketing model that targets children. One parent’s response to the billboard, “So why don’t the “Fresh Salads” come with a toy?”

Yes, why not? Lettuce margins should certainly allow for a Happy Meal toy for the coveted under-10 crowd. A move like that might even turn other burger joints green with envy.

Still, nice promo—healthy outlook.

source: Chicago Business

[via: dgirlp ]

Share/Save/Bookmark

What Lovely DNA You Have

DNA
From HGTV to Wired magazine, everyone is talking about DNA 11, a Canadian company that turns your DNA into high design.

It’s as easy as taking a cotton swab sample from the inside of your cheek and selecting a color scheme and print size. In just a few weeks you’ll have a one-of-a-kind DNA portrait.

Share/Save/Bookmark

Subscribe

Subscribe to .think
just enter your email address

LatestTHOUGHTS

Brainstorm Featured

in Step Inside Design’s recently released, 2008 Best of Web Annual for the design and development of Lumina Foundation for Education’s Camino a la Universidad site.

.THINK now listed on Alltop.com

under Branding. Grouped by topic, Alltop aggregates stories from “all the top” sites across the web (that’s their story and we’re sticking to it). View our .think listing, here: branding.alltop.

RapidoStart (Mac)

Here’s a free Mac app allowing you to call up, via customized abbreviations, any text string you copy and paste frequently. Best of all the text is placed pre-formatted - returns, bullets and all. It’s become a staple here at Brainstorm. You can download your own at app4mac.

PimpMyNews

If you can get past the vapid brand identity and UI, PimpMyNews, the talking social news site, is an interesting concept. The site will read your RSS feeds to you over your mp3 player, iPhone, etc. or computer.
[via: PR-Squared]

The iPlanet

NPI’s personal cosmos transport. Like Ray Bradbury’s Dandelion Wine Happiness Machine, the iPlanet, a holiday product parody, promises a “thoroughly self-absorbed social media experience.”

Twitter Unseat Email?

Robert Scoble explores the notion in this BusinessWeek piece re: the running debate over where we’re headed with aging, albeit ubiquitous, email paradigms versus spam-free Tweets.
[via: Scobleizer]

Track the Hive’s Buzz

Aggregate the aggregators at Popurls.com—simultaneously follow the most current posts from all the top sites like Digg, Newsvine, YouTube and Flickr. Or, “find your favorite thing,” over at Buzzfeed.

Fountain

Peter Bruhn’s Swedish type foundry is preparing a new freshet of fonts to flow forth and flourish among us—according to Typographi and Bruhn himself.
[via: Sheer Brick]

Design by Metaphor

A word from A List Apart about design based on simile.

Master’s Color Palettes

Looking for a digital color scheme that will last the ages? Colour Lovers explores masters inspired color schemes.

Visualizing Volumes

Can’t see how your two soda bottles a day are impacting the environment? Chris Jordan’s images will help you visualize it. View his amazing statistical depictions at Running the Numbers, An American Self-Portrait.

Steve Jobs Unveils the Apple iRack

Regardless of your geopolitical views you’ll likely appreciate the satirical humor of this product parody sketch run amok.

Qbesq

Okay this would just be a goofy flash-based Spirograph-esque toy if it didn’t generate downloadable .svg (Scalable Vector Graphic) files—which it does. Pattern enthusiasts, meet Qbesq.

Those Funny Googlers

Here’s Google’s take on the phrase, “Across the pond.” Visit Google Maps, enter New York to London in the search field, scroll to step #24.

Tip: Reducing Firefox Memory Usage

How to reduce Firefox from a memory hog to a piglet. Caught this Firefox usage tip over on Ade Olonoh’s blog (see comments).

CSS Developments

If you’re a developer or just interested in CSS, check out this article entitled, #IEroot — Targeting IE Using Conditional Comments and Just One Stylesheet,” over on the PIE site.

The History of Branding

An iconic-rich, one-click site on how hundreds of the planet’s most noteworthy brands came to be. Updated daily.

The Hexafluoride Float

From the Bonn Physikshow—A lesson on YouTube regarding the denser than air properties of hexafluoride (likely sulphur hexafluoride) gas.

Worst Website Design, Ever?

Enter at your own risk. A proof of concept that design does matter. Havenworks.com hailed on Digg recently as perhaps, “…the most poorly designed website in the world!”

50 Essential Bookmarks

Originally published in Communication Arts November Design Annual 2006, here’s their list of 50 essential bookmarks. Conspicuously missing, sites such as Delicious, Technorati and Lifehacker.

Greetings Earthling

Sure to appeal to the megalomaniacal extraterrestrial in all of us. World, meet geoGreetings. When you care enough to send a satellite image.

A Modern Medium

An interactive glimpse into the the random and spontaneous feedback Jackson Pollock once realized in his medium—sans the clean up.

Impressive Product

Pressed toast with panache. From the, “Table Manners Collection,” Delfts Toast Pan by Minale Maeda. As seen on “ohmygooshness.”

.think Flickr

Objects of interest, engaging designs, diagrams, downloadable visuals and any other imagery we felt worth sharing.